With a complex, fragmented marketing landscape to navigate, we understand that measuring partnership and portfolio ROI is more than just media value and impressions. Today’s marketer needs the right data, insights, and analysis to support their strategies and results, and our proprietary analytics offering delivers company-specific quantitative and qualitative insights that help drive decision making around key investments.
Services
- Brand & Business Measurement
- ROO & ROI Framework
- Partnership Valuation
- Portfolio Evaluation
- Exposure Monitoring
- Social Analytics
- Consumer Sentiment Analysis